Creating the brand’s visual and tactile concept: from moodboard selection and material testing to working with typography and optimizing size grids. Includes selecting packaging elements — boxes, tissue paper, wrapping paper, envelopes, brochures, labels, hang tags, stickers, bags — followed by adaptation into the brand book.
Packaging in Practice
A complete implementation of the packaging system, from material selection and print preparation to final application on products. Each element reinforces brand identity, elevates product perception, and ensures consistent presentation across retail and e-commerce.
Special Packaging
Premium holiday collection: Christmas packaging with illustrations and patterns in classic festive tones, used for family gifts and the club product line.
